In the last eight seasons we have developed the Paris Saint-Germain brand significantly. Jordan x Paris Saint-Germain Kids 20/21 4th Stadium Shirt. The Parisian club’s colours can now be seen on every continent, showcased by Nike’s hundreds of stores across the world. We look into their strategy and how it is related to their collaboration with kit sponsor Nike and the Jordan brand. Over the last 30 years, they have worn 71 different Nike shirts playing 1,542 matches and scoring 2,588 goals, winning 35 trophies. Jordan x Paris Saint-Germain Womens 20/21 4th Stadium Shirt. The agreement means PSG stars such as Neymar will take to the field for European competition wearing the Air Jordan logo in place of the normal Nike tick. Jordan PSG Jumpman Fleece Hoodie Men's • Black/University Red Sale, Price reduced from $90.00 to $84.99 $84.99 $90.00 Jordan Paris Saint-Germain Jersey Men's • White/Blue/Red This sponsorship agreement acknowledges the intense work that has gone into the Paris Saint-Germain sports teams and brand over the last eight years. The Jordan Brand x PSG capsule consisted of 25 separate pieces. Low blow! Tops & T-Shirts Hoodies & Pullovers Jackets & Vests Pants & … Valued at nearly €1bn by the world’s leading international consultancies, Paris Saint-Germain has now reached the status of a global sports franchise present on every continent and attracts international brands as its main partners. PARIS SAINT-GERMAIN’S new home kit has been leaked featuring a new shirt sponsor for the first time since the 2006/07 season. Neymar and several other World Cup stars were absent from their first game of the tournament - a 3-1 defeat to Bayern in Austria on Saturday - as they enjoy time off after a long campaign. New contracts with Accor and Nike key to 17.7% year-on-year increase. Paris Saint-Germain will wear Michael Jordan-branded kits in next season's Champions League, The brand's logo is a silhouette of the star, as shown on the new Air Jordan 5 Paris trainers. Brazilian star Neymar was signed for £198m last summer in attempt to win the coveted trophy, but his arrival could not inspire the team last season as they went out to Real Madrid in the last 16. The shirt is a deep 'bordeaux' burgundy, with the sponsor, PSG badge and Air Jordan logo in a … We saw Jordan x PSG lifestyle products release, such as beanies and a parka. The club als… Both the new PSG kits will be used throughout the 2018-19 Champions League fixtures, the first of which is against Liverpool … Under the deal, Nike will continue as PSG’s technical sponsor for another eight years, until 2031-32. The Jordan PSG does something utterly unforeseen and breeds the oomph of basketball shoes with the sleek, smooth style of soccer boots. We also saw the teams alternative football jersey release which was to be worn in the UEFA Champions League, Europes most significant cup competition. The brand have also announced that new Air Jordan 5 Paris will be released this summer as part of the collaboration. We are no longer accepting comments on this article. One of football's most stylish and romanticized clubs, Paris Saint-Germain have dominated French football for over a decade. The lightweight fabric allows you to move with complete freedom around the pitch. Their momentum was soon checked, however, and the club split in 1972. PSG got their revenge in 1974 when they returned to Ligue 1 and Paris FC slipped into the division below. The comments below have not been moderated. PSG Names Hotel Chain Accor Its Next Jersey Sponsor ... September 13, 2018 Paris St. Germain launched its partnership with Jordan Brand on Thursday. Proud of their unbroken 30-year association, Paris Saint-Germain and Nike today announced the signing of an extended and ambitious long term partnership that highlights the status of the club as one of Nike’s key global sports assets and leads to a new era of collaboration between two of the most respected, creative and innovative brands within the sports universe. The Stadium Tour reopens this Saturday September 5. We look forward to continuing this fast-paced growth and break yet more new ground in the years to come, especially in football’s emerging markets.”, “We are delighted to extend one of the strongest partnerships in all of sport,” said Bert Hoyt, VP/GM of Nike EMEA. Published: 16:29 BST, 25 July 2018 | Updated: 16:31 BST, 25 July 2018. This sponsorship agreement acknowledges the intense work that has gone into the Paris Saint-Germain sports teams and brand over the last eight years. Sort By. French Ligue 1 club Paris Saint-Germain has signed a new, record kit deal with US sportswear brand Nike. Part of the Daily Mail, The Mail on Sunday & Metro Media Group. PSG’s strong performance in shirt sales this season is understood to be driven by the launch of its Jordan X PSG range in September last year. ': Alan Shearer blasts Sheffield United for allowing George Baldock to... Manchester United U18s knocked out of FA Youth Cup by Liverpool after Red Devils starlet Charlie McNeill... PSG 0-1 Lille: Neymar sent off as Jonathan David goal makes visitors Ligue 1 leaders with first away league... 'Does Thiago Silva support West Brom!? Jordan Paris Saint-Germain (28) Hide Filters. “Paris Saint-Germain is a powerful global brand and this deal further cements Nike’s position as leaders within the football industry. 29 October 2020. PSG x Air Jordan 5 and the 2018 capsule. Earlier this month, singer Justin Timberlake wore a PSG jacket adorned with the Jordan emblem for a concert in Paris. Previous collaborations between PSG and Jordan Brand have taken the Air Jordan 4, Air Jordan 5 and Air Jordan … Each year sees the revelation of a new Air Jordan, a new mix of the revolutionary and iconic features of the past combined with something new and unexpected. As has become something of a tradition now, PSG launched their Jordan branded kit for the 20/21 season recently, switching the Swoosh for the Jumpman for a majestic third kit and corresponding collection, and what better place to debut it than in the Champions League, as the greatest club competition got back underway. A black trim to the v-neck collar and the sleeves, which also feature a large white section across their shoulders, completes the shirt. £130.00. White shorts and socks complete the Paris Saint-Germain Jordan kit. Thanks to Nike and Jordan we have had a record season for shirt sales, one of the biggest in European football. Ligue 1 champions Paris Saint-Germain have confirmed a long-term extension of their kit deal with US sportswear giant Nike. Subscribe for more: https://bit.ly/2ya7wUi They face Arsenal this weekend before playing Atletico Madrid on Monday. The main part of the shirt will be burgundy with the sponsor, Jumpman logo and club crest to be gold. Lifestyle Air Force 1 Blazer Dunk Air Max Air Max 1 Air Max 90 Air Max 95 Air Max 97 Air Max 270 Air Max 720 Air Max 2090 Air Max Plus VaporMax Staple Kicks Cortez Air Jordan 1. The second Jordan PSG kit is a reversal of the first kit and sees a predominantly white jersey feature a black centre stripe as well as black Jumpman logo, PSG badge and Fly Emirates shirt sponsor. Nike will supply kit for both the men’s and women’s teams and PSG handball teams. Posted: November 7 2019 Jordan x Paris Saint-Germain Anthem Jacket. The features of the club’s iconic crest is proudly placed on the chest, whilst the team sponsor and Jordan branding completes the look, perfect for any fan of PSG. Paris Saint-Germain (PSG) football club and Jordan Brand, owned by PSG sponsor Nike, have again teamed up, this time on the Air Jordan 1 High Zoom CMFT basketball shoe. £55.00. PSG sponsorship deals fuel record €637.8m revenue for 2018/19. ... Paris Saint-Germain, Nike, Jordan. One pair of sneakers has "75" sewn into it, a nod to the Paris postal code. Marketing and Sponsorship. The club's maiden shirt sponsorship deal was signed with Montreal in 1972–73. Paris Saint-Germain and Nike have been at the forefront of innovation in recent seasons, with the two brands working together to develop new and original products that have enjoyed widespread popular success. PSG have dominated in France but now hope to finally kick on in the Champions League, They are currently in Singapore ahead of an International Champions Cup game with Arsenal. PSG are currently in Singapore on their pre-season tour, where they are taking part in the International Champions Cup. In September of 2018, PSG became the first professional soccer club to have a sponsorship deal with Jordan brand and the first soccer team to have the Jumpman logo as the licensing sponsor … The black, white and red collection combines the Jordan "Jumpman" logo with the PSG circle. Highlights include the popular 2015/16 Dark Light third shirt with its fluorescent pink trim, the 2016/17 yellow away jersey in tribute to Brazil, and this season’s exclusive collaboration with Jordan. Neymar wore a pair of Jordan boots in a match in 2016. Inspired by the growing presence and popularity of the Jordan brand in Paris, the designers at Nike … The partnership which now runs until 2032 will enable the French Champions to further build the brand’s success globally, and will cover the men and women’s football sections as well as handball. This PSG Jordan Polo Shirt is developed with dry CELL technology for moisture control comfort. Jordan x Paris Saint-Germain Womens Warm Up Jacket. Trending Air Shoes FlyEase Flyknit Nike Free Metcon Air Zoom SB Janoski Jordan X Paris Saint-Germain LeBron James Shoes SuperRep Shoes Netball Nike Essentials. [90] Ambitious new PSG president Daniel Hechter pledged to achieve Ligue 1 promotion at the end of 1973–74 and, with the help of Bernard Brochand , set out to look for new sponsors. The latest Paris Saint-Germain jersey featuring the club’s new sponsor will have its eagerly-awaited launch on 1 July 2019. Is PSG x Jordan the best football collaboration ever? Paris Saint-Germain are wearing Jordan-branded Nike kits in this season’s Champions League PSG have worn Nike kits since 1989, and this move comes as part of their current £22million-a-year deal. We share their vision for creating a lasting legacy in Paris and beyond and look forward to serving the men’s and women’s teams, alongside more exciting creative projects like last season’s hugely popular debut Jordan kit.”. Paris Saint-Germain are set to take to the field in Michael Jordan-branded kits next season. Ligue 1 club Paris Saint-Germain is on track to sell more than one million shirts in a single season, for the first time in the club’s history. PSG x Jordan football collaboration with Kylian Mbappé. “Nike has been the club’s most faithful partner and this deal shows its firm commitment to continue with us every step of the way for many years to come. Paris Saint-Germain has won no less than 21 trophies since 2011, with a further 16 titles for the handball and women’s football sections. Paris Saint-Germain official website : news, fixtures and results, player profiles, videos, photos, transfers, live match coverages, highlights, tickets, online shop. Jordan x Paris Saint-Germain 20/21 4th Vapor Match Shirt. Podcasts. Jordan and PSG are also teaming up for an apparel collection: hoodies, sweats, and the like but also tees and jerseys that mash up each of the brands' most historic logos. Paris Saint-Germain are set to take to the field in Michael Jordan-branded kits in the Champions League next season as part of their new sponsorship … Getty Images. https://www.sportspromedia.com/news/jordan-brand-psg-sponsorship Based in one of the planet's most iconic cities, PSG are led by Brazilian wonder Neymar, with support from Kylian Mbappe, Ander Herrera and more - this super team will not be happy until they secure an elusive UCL trophy. The French champions will wear the basketball legend's logo in the 2018-19 Champions League as part of their sponsorship deal with sportswear giant Nike. Featured Newest Price: High-Low Price: Low-High. The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. Neymar loses cool in five-a-side match as he... Jerome Boateng in transfer talks with Paris Saint-Germain as... Premier League pre-season 2018 fixtures and results: Keep... Kylian Mbappe backs himself to be in contention for the... Gareth Southgate lauds John Stones' resilience in Poland win, Ronald Koeman: It's not the time to talk about Haaland', Mikel Arteta 'will wait and see' what happens with Sergio Aguero, Thomas Tuchel discusses Sergio Aguero amid links to Chelsea, Jose Mourinho says Harry Kane should be happy at Tottenham, Mikel Arteta and Jurgen Klopp preview Arsenal v Liverpool clash, Guardiola warns it will be 'impossible' to sign a new striker, Ex-Inter Milan star Guarin covered in blood and taken by police, Alpaslan Ozturk jumps in joy as he receives World Cup phone call, Thomas Tuchel responds to question on form of Timo Werner, Southgate says win over Poland provided 'good test' for England, 'Every game like a cup final': Mikel Arteta ahead of Liverpool clash. Paris FC remained in Ligue 1, while PSG were administratively relegated to Division 3. £70.00. PSG made an immediate impact, winning promotion to Ligue 1 and claiming the Ligue 2 title in their first season. Jordan & Paris Saint-Germain celebrate football culture. PSG Announce New Shirt Sponsorship To Replace Fly Emirates 21 February 2019 Paris Saint-Germain will end their 14 year long shirt sponsorship deal with Fly Emirates at the end of the current season in favour of a new deal with hospitality group, Accor, whose logo will feature on the jerseys of the Parisians from the beginning of the 2019/20 campaign. Paris Saint-Germain didn't have a shirt sponsor during their first two seasons. Over half of the PSG x Nike range is sold overseas and the trend is growing. Paris Saint-Germain Football Club was founded on 12 August 1970 after the merger of Paris Football Club and Stade Saint-Germain. Valued at nearly €1bn by the world’s leading international consultancies, Paris Saint-Germain has now reached the status of a global sports franchise present on every continent and attracts international brands as its main partners. Paris Saint-Germain football club currently ranks eighth in UEFA’s rankings and the Parc des Princes plays host to some of the world’s best players, season after season. PSG will be hoping that the Jordan logo brings them greater luck as they bid to finally make progress in the Champions League. Jordan's brand, which features a silhouette leaping for a slam dunk, is a subsidiary of the Oregon-based manufacturer, paving the way for a collaboration between the pair. And as part of the launch, a new range of PSG/Jordan clothing and footwear will be launched, including a model of the famous Air Jordan … Paris Saint-Germain has managed to build one of the world's top sports brands. Created with Sketch. A fourth kit for the Champions League finalists - expected to be released midway through the season - is thought to feature the Air Jordan branding as well. Athletic Bilbao fans and police clash with FIRES breaking out as thousands of frenzied supporters take to... 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